Saara is a very talented artisan with an exceptional style. Her dresses are an inspiration and her creativity shows in all aspects of her life. Saara’s original style motivated the design of the website, stitching together her unique brand, brilliant style and a polished website. Creating a website for Saara was delightful – I really enjoyed building an elegant, personal design for Saara Hedman Design.
After meeting with Saara and understanding her style, it was quite easy to follow with the design and layout for the website. A simple, one page layout with clear sections featuring Saara and her work would work best.
In addition to web design, I advised Saara on how she could build up her business with certain features:
- showcasing the products
- gathering a newsletter email list
- social media integration
An important part of taking Saara Hedman Design to the next level was connection with the clients. Building a newsletter for the clients to follow gives Saara direct contact with her clients. As Saara’s products are first and foremost visually stunning, bringing that aspect to her website was crucial. Having such a creative person as a client is always a pleasure because it is something I can relate to and it truly inspires me.